top of page
Search

Videographer or a video production company?

Writer: Jo-Ash Jo-Ash

Updated: Feb 25, 2022

Videographer by definition:

The videographer is usually a camera operator of a professional video camera, sound, and lighting and usually form part of a typical electronic field production (EFP) television crew, videographers usually work alongside a television producer/director, etc.

When hiring a videographer, oftentimes you, as the client, will either have to hire or do the pre-production and post-production internally or hire another individual to do this for you.

Video production by definition:

Video production is the process of producing video content for TV, home video or the internet. There are three stages of video production: pre-production, production (also known as principal photography), and post-production



Howling Media is a video and film production company, so we go through the whole process from planning, filming to editing with you. See below for what the three stages entails:

1) Pre-production, the first stage of any production where the following is outlined:

- What are the objectives and goals for the film or video?

- Who is the potential audience for the film or video?

- The creative direction for the film or video

- Storyboarding and scripting

- Location scouting

- Filming permits

- Talent, studio and equipment sourcing

- Production schedules

- Shot lists, and the list goes on

2) Production, the actual filming of the video

- Directing of talent, crew and equipment

- Setting up of all equipment (audio, lights, cameras, etc

3) Post-production, the final stages which revolves around editing the video. We edit using Premiere Pro, editing entails

- Piecing the video or film together to tell a compelling story/to achieve the goals and objections stated during the pre-production stage

- Incorporating music, we use Artlist

- Adding graphics, typography, logos and special effects

- Colour grading

- Audio processing

- Then finally, we send it through to the client for client revisions

So, you should ask yourself, do you need a videographer, or a video production company. Visit our website or give us a call and we can help you figure that out.

 

Comments


© 2024 Howling Media (Pty) Ltd

bottom of page