Videographer by definition:
The videographer is usually a camera operator of a professional video camera, sound, and lighting and usually form part of a typical electronic field production (EFP) television crew, videographers usually work alongside a television producer/director, etc.
When hiring a videographer, oftentimes you, as the client, will either have to hire or do the pre-production and post-production internally or hire another individual to do this for you.
Video production by definition:
Video production is the process of producing video content for TV, home video or the internet. There are three stages of video production: pre-production, production (also known as principal photography), and post-production
Howling Media is a video and film production company, so we go through the whole process from planning, filming to editing with you. See below for what the three stages entails:
1) Pre-production, the first stage of any production where the following is outlined:
- What are the objectives and goals for the film or video?
- Who is the potential audience for the film or video?
- The creative direction for the film or video
- Storyboarding and scripting
- Location scouting
- Filming permits
- Talent, studio and equipment sourcing
- Production schedules
- Shot lists, and the list goes on
2) Production, the actual filming of the video
- Directing of talent, crew and equipment
- Setting up of all equipment (audio, lights, cameras, etc
- Filming both A-Roll and B-Roll footage
3) Post-production, the final stages which revolves around editing the video. We edit using Premiere Pro, editing entails
- Piecing the video or film together to tell a compelling story/to achieve the goals and objections stated during the pre-production stage
- Incorporating music, we use Artlist
- Adding graphics, typography, logos and special effects
- Colour grading
- Audio processing
- Then finally, we send it through to the client for client revisions
So, you should ask yourself, do you need a videographer, or a video production company. Visit our website or give us a call and we can help you figure that out.
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