Howling Media Book a call

The shoot and the ads, planned together

We plan the ads first, then the shoot. We work out what the ads need to say, who they're for and where they'll run, and shoot for that. You talk to one person the whole way.

How it runs

  1. A free 15-minute call. What you sell, who buys it and what you've tried so far. A proposal built around your budget follows.
  2. One plan for both. Who buys, what the ads say, where they run and a shot list that covers every size the ads need.
  3. The shoot. Usually one day, with photos and video from the same set-ups.
  4. The ads. Every size each place needs, with a few versions of each, so the test has something to choose between.
  5. Run and test. On Facebook, Instagram, Google Search and YouTube; the numbers pick the winners.
  6. Report, then go again. What ran, what it cost and what it brought in, in plain words. The next shoot starts from what sold.

Why one team

The people who plan the ads are on set, so nothing gets lost in a hand-over. There's no account manager in between, and you brief one person. When the numbers show what sells, the same team makes more of it.

What it costs

A photo shoot day is from R14,000, and a content day of photos and video is from R35,000. The ad spend is billed to you directly, and you set the budget. We work with what you have set aside and advise on how to use it. See Prices and questions.

Questions

Can I start with one and add the other later?

Yes. Start with a shoot or with ads, and add the other when you're ready.

Who will I deal with?

Jo-Ash Rajcoomar, from the first call to the reports. Jo works with Sean Oosthuizen at Futurehouse Agency on most jobs.

Start with a free 15-minute call.

Tell us what you sell and who you think buys it. You'll leave knowing whether to start with a shoot, with ads or with both.